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Are You An Ebay Auction-Wallflower?
Maybe you’re NOT one of those people that likes to stand out in a crowd. Perhaps you are more comfortable as the token wallflower at parties, dances, clubs or any other various social setting. That’s fine and entirely up to you. But if you are trying to make money online, especially via the multiple conduits offered through Ebay, then you’d better get prepared to let the hidden exhibitionist in you out and put yourself in the lime-light, intentionally!

You’ve got to want all eyes on you - front and center - if you hope to earn a penny online because you are competing with millions of other people who are trying to make a living, or even a few extra dollars, in the same fashion.

If you’ve simply opened an Ebay account, listed your item, and are now sitting there waiting for people to view it, let alone bid on it - then you are regrettably an auction-wallflower fading into obscurity by the second.

Now, I can hear you asking yourself what you should do about this. I happen to have a few suggestions.

Firstly, scrap your auction title. Likely, you’ve done what everybody on earth has done with that exact same item for sale on Ebay. You listed it by simply stating what it is. Worse yet, you might have tried something pedestrian like, “New”, “Rare”, “Hot”, “Mint”, etc, also in the title. Nobody is going to search for your item by typing in those words. Not a chance. Instead, do some research and find out which keywords are the MOST SOUGHT on Ebay. Then try incorporating these into your auction title as they are applicable. Try using the Pulse on Ebay, or a program called “Hot Item Finder”, and use its Popular Search Term Generator.

Second, consider employing the power of VIDEO to sell your item on Ebay. You can now upload short videos to your auctions as a form of advertising your item. There’s a free screen capture software called CamStudioIM, and it works pretty well. I’d suggest checking out the CamStudioPro version instead, because it now recently comes with a Video Web Wizard, and allows you to edit your clips as well as convert them to flash format.

Thirdly, consider combining the powerful exposure of YouTube with your video auction listing. You can find all of the detailed steps required to accomplish this by means of a developer named, Dave Guindon, at his site: www.DavesOnlineVideos.com That should take care of any questions you have regarding the technical aspects of setting up your files, uploading them and other such details.

Use any or all three of these ideas combined, and your Ebay auction-wallflower days will be over. Now get out there, and get noticed!


How to end your ebay auction-wallflower days and get your listings noticed, using any or all three of these suggestions.

Tanis Wahl http://www.daveguindon.info http://www.daveguindonsupport.com Tanis has a BA in Writing from the University of Victoria, & MCSE in technology. A former international model out of NYC, currently residing in Victoria, BC, Canada. Personal Trainer, Copy Writer, and Harley-Davidson entrepreneur launching West Coast Harley Tours in 2008.

Untraditional Gorilla Marketing With Auctions
by Claude Bourgoin © 2006, Mightybids.com, Claude Bourgoin There is a new, untraditional way for reaching your target market. Online auctions have become so extremely popular that it’s now become a great extention to your marketing initiatives. There’s is a lot of talk about online auctions because people enjoy them, the variety of products and the buying and selling experience they offer, have made them some of the most visited sites on the web. For businesses, they offer all kinds of new possibilities, from the sales and inventory management perspective to marketing research and web site promotion. Auctions get an estimated 70 million visitors a month. With all this traffic some promote their products in order to take advantage of this visibility to promote products a large group of targeted potential customers. Leveraging the auctions combined traffic to promote your product can give you more exposure than any single web site’s traffic could, or even offline advertising at a price point that isn’t available anywhere. Among the first to realize the potential of auction were the computer and hardware vendors who quickly realized how to move obsolete inventory thought them.Today many offline stores realize that their unsold inventory is doing them no good collecting dust on their shelves, so it’s an effective way to offer them to interested buyers, letting the buyer fix the selling price and generate the extra income from stale inventory that could, otherwise become a total loss. From a marketing perspective some use auctions for new product price testing and testing sales copywriting efforts. It’s an effective and inexpensive way to test new product prices is to see what people are willing to pay for a product offering what your new product promises. Some sell their product at three or four different online auctions, then calculate the average selling in order to determine the suggested selling price before launch of a new product. Similarly some test the copywriting to determine the best description and conversion potential. In order to get started all is needed is an online auction store, allowing you to advertise your store with links back to your site and your product information page. You’ll need well designed ads offering product details with all the proper images, effective copy writing and of course the proper use of keywords. This will allow you to position this auction post in front of the proper audience, leveraging the power of the auctions search own engine and driving more traffic to your site and generating interest for your product. Online auctions were never intended to complement marketing and promotion efforts, they were created to move products and create value from the Internet.But over the years these sites have attracted so many buyers that they’ve become a great traffic generation tool for your web site, giving your products and your company more exposure and international visibility. In many cases, they won’t replace your offline initiatives, but for a lot of products they are an excellent alternative to the traditional ways of moving inventory, gathering marketing information and generating visibility.

Mr. Claude Bourgoin (MBA) is a business and marketing consultant and is a contributing author for this website. He can be reached here for <a href="http://www.mightybids.com">online auction tips</a>

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WARNING! eBay Security Risk - Your eBay ID could be stolen WHILE ON EBAY!
Each day millions of people search eBay for a great bargain or any of the millions of items for sale. Most don’t realize that that it is VERY easy for them to have their eBay ID information stolen while on eBay. I have been selling products on eBay for over six years and also helped tens of thousands of others start and grow their eBay business. Now, this article is neither about how you can make money through eBay nor about any tips about how to sell more through eBay. The purpose of this article is to alert eBay buyers and sellers specifically about a major security risk that I discovered and how to make sure you don’t fall victim! It is a phishing scam. This is when someone displays a fake copy of a form and tries to get you to fill it out with your ID and password. The scam artist will then be able to access your account. Usually they will then list bogus product for sale at great prices. Once someone “wins” the item, they will try to get them to send a check or money order to a different address, or to quickly Paypal the payment to a different account. Since the buyer thinks he is dealing with a legitimate eBay seller they often follow the instructions. The thief simply keeps the money and it may be a week or so before the victim even knows they have been ripped off. By then it’s often too late. ** THE DANGER ** I came across this while helping a client research why the DVDs he had listed on eBay weren’t getting great bids. When I clicked on a link to view a different DVD the page redirected to what looked like the standard eBay login screen. But it wasn’t! When I looked that the URL (the web address) I saw that it was coming from a site that was not eBay! Ack! That’s a very scary thing. My jaw hit the floor when I saw this dangerous eBay security risk. At first I could not believe that such a security risk could exist on eBay. It seems that it IS POSSIBLE for some HTML auction ads which redirect to an outside web site to show up on eBay. Even if eBay traps 99.9% of these attempts, it only takes one to find a victim. This is especially scary since logging in to eBay is something we all do many times, and don’t often think twice about. A little carelessness could cost you getting your account infomation stolen. Plus.. if you use the same password for your Paypal account as your eBay account, chances are the hackers would gain access to that too. In fact when I sent this warning to everyone who subscribes to my eBay selling newsletter I heard from a surprising number of victims who HAVE had their eBay IDs stolen. I’ve put together a short video that shows exactly how I discovered this phishing scam. You can see the video at: http://www.platinumpowerseller.com/link/link.php?P=2682 Now the point of this warning is NOT to tell you it is dangerous to buy or sell on eBay. No, rather it is just to warn you to be careful. You can’t assume that eBay will immediately detect and prevent 100% of the phishing attempts. Train yourself to always look at the URL (the web address) before entering login info. Not just for eBay but any website requiring you to enter such info. eBay is a great place to buy (and even a greater place to make money!) So just be careful to check before entering any secure information and you can still enjoy the experience.

About Mike Enos: Since 1999, Mike Enos has sold over 14,000 items on eBay. His #1 ranked <a href="http://www.platinumpowerseller.com/index.php?source=article&ag=ebaysecurityrisk&kw=200604"> www.PlatinumPowerSeller.com </a> website has helped over 46,000 people worldwide unlock the SECRETS of eBay profits.

Selling Ebooks & Other Digital Goods on eBay
The sale of ebooks on eBay is a large market and it is a venture that can be filled with great opportunity and success for the seller, as well as the buyer. The great thing about ebooks is that many of them come with Master Resell Rights. What does this mean and how can it help the buyer and reseller? Master Resell Rights are granted by the publisher of an ebook (or other digital product) to the sellers of their product. In turn, the buyer can turn around and sell it to other ebook buyers, keeping 100% of the profits they generate from their sales. No commissions or royalties need to be paid to the original publisher. (Please note that the copyright remains the property of the original publisher. Copyrights are not transferred, just the right to distribute the products.) So, everyone profits from these Master Resell Rights. Digital products, like ebooks, are easy to sell. Here are some examples why selling ebooks can be to your benefit: 1. Oftentimes, the publisher of the ebook provides cover graphics and a sales letter in web page format so that you can easily customize it with your own information and upload it to your own server for people to download after purchase. 2. No trips are required to the post office if you send via internet only. Some sellers opt to burn the ebooks onto a CD and mail it out via snail mail to their buyers. (By doing it this way, the seller rakes in more profits by charging for Shipping & Handling.) It is important to note at this point that if you are selling ebooks delivered via internet download on eBay that it is AGAINST eBay rules to charge Shipping and Handling for this transaction. Many ebook sellers charge S&H anyway, but I find it is best to follow all of eBay’s rules. Keeping your nose clean is the best way to develop your reputation on eBay. 3. Selling digital products is not that time consuming. In the beginning, the set up is a bit time consuming, as the seller must upload all their ebooks to their server, as well as customize the sales letters and create eBay listings for the eproducts. When you have most of your digital deliveries on autopilot, you can spend a few hours a day developing your relationships with your buyers and potential buyers. By this, I mean following up on items purchased, developing new digital products for your buyers, and marketing your e-products on the internet as well as other sources. eBay’s new Digital Delivery System has really simplified and broadened the ability to sell digital goods on eBay. Although it does have its drawbacks, I find that it is really the best way to get your product to your buyer. To learn more about eBay’s Digital Delivery System, please consult this informational area provided by eBay: http://pages.ebay.com/help/sell/selling-digital-items.html With this new ability to provide the download location immediately to eBay buyers, sellers are able to free up much of their time because it cuts down on manually sending emails. When the download URL is made readily available to the buyer, you do not have to worry about the buyers’ email spam filters or even their correct email address. As soon as the PayPal payment is processed, the location is disclosed on their receipt. In addition, buyers can access the download location again at any time by doing the following: 1. Sign in to the eBay account name under which the item was purchased. 2. Go to “My eBay.” 3. View the “Items I’ve Won.” 4. Select the item and view the ad listing again. 5. Click on the hyperlink provided: “View digital delivery information for this item.” eBay’s Digital Delivery System does have some drawbacks of which you may want to be aware: 1. You must qualify to sell digital goods according to eBay’s seller requirements as described in the hyperlink above. 2. The buyers MUST use PayPal and MUST pay immediately. No money orders, checks, or echecks! 3. Each digital item must be purchased individually, so invoices cannot be combined. This means the seller must pay the credit card processing fee for each transaction. 4. Digital goods can no longer be sold in Auction format. You are forced to use only Fixed Price or Buy it Now. In addition, you are restricted to list the item in only certain categories. To amass a large selection of ebooks is pretty easy, they are all over the internet. Each ebook has its own terms of use and distribution rights that you will want to investigate and try to follow. To sell ready-made ebooks, you will not need to know much about copyright law. However, if you create your own ebooks, you may want to read up on copyright law and make sure that if you quote or use an extensive amount of someone else’s text that you know how to give proper credit for this, or if you need to give credit at all. Now, on to the competition. Many people ask me about the nature of ebooks with Master Resell Rights. “Aren’t you just feeding your competition, since they will be selling the same exact thing?” Yes, most definitely you will be. And that is what you want to do. There are reasons for this, and they all have to do with branding, affiliate programs, advertising, and joint ventures, among other things. Major idea to keep in mind: Ebooks are considered “viral” marketing tools, because they spread like wildfire. The ebook market is big enough for all of us. What a seller brings to the market is what makes this a wonderful industry to be a part of. Each seller and ebook publisher is different. Each has a different niche, a different sales perspective, varying philosophies, and a different level of experience. It is best to see each ebook seller as a partner rather than competition. If you view them in this way, you will profit from your relationships much more than if you try to sabotage or bring them down. It’s all about helping one another to make some extra money. So, keep offering new, quality products in subjects people are interested in and present them well. Equip your buyers with things they will need to sell these products. Develop relationships with other serious ebook sellers. Unfortunately, as in every industry, there exists scam artists and those who do not deliver on their claims, or try to deceive you into thinking you will make zillions of dollars from just selling ebooks. Selling ebooks is work and one must put time into researching the market, and the best ways to get your products to your buyers. This is another reason why you should develop relationships with other ebook sellers. They can help you immensely in overcoming obstacles that are common in the business. I spend hours and hours on this every day. Not every ebook seller needs to do this. I am just the type of person who is always looking to grow and expand my business. You CAN make money on selling ebooks, even as a nice little side income. Like everything else in life, what you get out of it is what you put into it. And, to be fair, there are some downsides to selling ebooks you should be aware of. 1. You will have to spend money before you earn money. Invest in a quality web hosting service and buy an inventory of newer and operational ebooks. If you are interested in creating your own ebooks, you may want to invest in a digital ebook compiler of some sort (to make PDFs and/or executable files) and graphics templates. 2. Ebay’s rules can be confusing, but try to follow them to the best of your understanding and ability. 3. You must keep track of your ebooks. Once you start collecting them, I recommend creating various folders on your hard drive to house your ebooks in a system that you will be able to revisit again easily. Perhaps by resell rights permissions, then by topic, for example. Whatever works best for you. Please keep in mind, I do not claim to be an ebook expert. I learn something new about ebooks every day. But I have been selling ebooks on eBay since early 2005, and have gained some knowledge on the business, especially how to do it in the eBay environment. I hope this guide has helped you and has provided you with some insight into the every day world of selling ebooks on eBay. If you are interested in learning more about creating, selling, or distributing infoproducts, please feel free to contact me at http://www.distinctivedownloads.com. Thank you for time. Wishing you the best of success, Niki Rodino http://www.distinctivedownloads.com

Niki Rodino is currently an ebook author and active seller of digital products on eBay. To purchase quality original ebooks with Master Resell Rights, visit http://www.distinctivedownloads.com

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